Ethical Marketing Policy
BASE ensures that it develops marketing and advertising materials which are both ethical and accurate, and that all stakeholders are provided with clear and factual information, whether this is done directly (including through the website) or by a third party. We are committed to ensuring that marketing processes provide an accurate customer perception on the range and quality of services we offer.
Marketing and advertising materials includes all marketing and advertising activities whether produced or delivered:
● In hardcopy, produced commercially or internally printed
● Via electronic media
● Via website
● Verbally by any of our stakeholders
Policy Principles
All of us at BASE ensure that information, whether disseminated directly or on the company’s behalf, is both accurate and factual, and:
● Accurately represents the products and services we provide;
● Only refer to another person or organization in its marketing material if the consent of that person or organization has been obtained.
